From a recent NYT article about how influencers are having a harder time these days making a living:
“A small number of creators shot to fame, propelling the occupation to the top of career wish lists for many teens (and adults). But behind the scenes, creators say the job is grueling. They need to constantly produce compelling posts or risk losing momentum. They spend their days planning, filming and editing posts while also working to make inroads with advertisers and interacting with fans.”
“’It is a lot more work than most people realize,’ says Emarketer analyst Jasmine Enberg.”
I thought, Minus the working to make inroads with advertisers, that’s what I’VE been doing for the last 15 years!
On another front, the annual Catholic Media Association conference took place last week.
From an article in today’s “Always Forward,” the daily newsletter of Angelus News, media arm of the Archdiocese of LA:
“Angelus won a total of 22 Catholic Media Awards for work published in 2023, including First Place honors for its daily newsletter, Always Forward, and columnists Heather King and Greg Erlandson.
The awards were announced at the conclusion of the 2024 Catholic Media Conference, held June 18-21 in Atlanta.
The awards’ judges praised Always Forward on its layout and graphic design, diversity of reading content, strategic placement of ads, and even its “beautiful name.” Always Forward is curated by Angelus multimedia editor Tamara Long-Garcia.
“Features like global reading links, Photo of the Day, and social media links at the bottom enhance reader engagement and encourage return visits,” the judges wrote. “Overall, these thoughtful touches contribute to the success of the publication and keep readers coming back for more.”
This year marked the sixth time weekly Angelus columnist Heather King was awarded First Place for her column “Desire Lines” in the “Arts, Leisure, Culture, and Food” category. Judges praised her writing as “clear, unapologetic, honest, [and] exposed.”
Erlandson’s column, which won first place in the magazine “General Commentary” category, was described as “excellent work in a crowded field,” and “a joy to read.”
Et cetera. So up with Angelus News, score one for the home team, and all, all glory to God.



CONEFLOWERS, FRANCISCAN MONASTERY, WASHINGTON DC


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